The Competitor Analysis Checklist is a tool used to identify and analyze a business’s competitors. It covers a range of areas including competitor strengths and weaknesses, market share, pricing strategies, product offerings, customer service, and promotional tactics. It can also be used to assess a company’s competitive position. By taking into account the competition’s strengths and weaknesses, businesses can identify their own unique value proposition and better tailor their operations and marketing strategy accordingly. This ensures that businesses remain competitive and have the best chance of success in their chosen market.